Italian clothing company Benetton conducted another unusual and controversial campaign which created quite big furore. The aim of the campaign was to fight against hate in all its forms, and the message is: "While global love is still a utopia, albeit a worthy one, the invitation 'not to hate', to combat the 'culture of hatred', is an ambitious but realistic objective." There appeared photoshopped images of kisses between religious and political leaders in posters. To say the least - they don't like each other too much. After the objection of Vatican, Benetton withdrew one of the photos, you can see which one in the end.
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